Legal

# Privacy Policy

Your privacy is important to us. This policy explains how we collect, use, and protect your information.

## Information We Collect

Test collects minimal information necessary to provide our services. We may collect:

- Contact information when you submit a form (name, email address)
- Usage data through anonymized analytics to improve our website
- Visitor tracking data (entry URLs, referer information, timestamps) to understand user behavior
- Click tracking data to analyze which partner links are clicked and improve our services
- Technical information such as IP address, browser type, and device information

## How We Use Your Information

We use the information we collect to:

- Respond to your inquiries and provide customer support
- Improve our website performance and user experience
- Track visitor interactions and click patterns to enhance our services
- Ensure compliance with Google Ads policies and UK gambling regulations
- Analyze website traffic patterns through anonymized data

## Data Protection

We never sell user data. All analytics are anonymized and consent-based to remain compliant with Google Ads policies and GDPR requirements. We implement appropriate technical and organizational measures to protect your personal information.

## Cookies and Tracking

Our website uses cookies and similar tracking technologies to analyze website traffic and improve user experience. We track visitor entry data and click interactions to understand how users navigate our site and improve our services. All tracking is anonymized and compliant with Google Ads policies. This data helps us enhance website functionality and user experience. You can control cookie preferences through your browser settings.

## Third-Party Services

We may use third-party services for analytics and website functionality. These services are bound by their own privacy policies and are selected for their commitment to data protection and compliance.

## Your Rights

Under GDPR, you have the right to:

- Access your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing of your data
- Data portability

To exercise these rights, contact us at support@primereviews.live

## Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

## Contact Us

If you have questions about this privacy policy, contact us at support@primereviews.live

Last updated: 2026-01-05